Tag Archives: Trademarks

The Comprehensive Guide to Brand Development and Protection

The Comprehensive Guide to Brand Development and Protection  What is a Brand? In the world of business, a “brand” is far more than just a name or a logo. It’s a complex identity that encompasses a company’s personality, values, and …

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Trademark Checklist for Start-Ups and Emerging Businesses

Trademark Basics A trademark is a word, phrase, or symbol which identifies and distinguishes the source of goods and/or services of a company from those of others. Customers rely upon trademarks as a barometer as to the quality of the …

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4 Things to Consider When Developing a New Product

Answer These 4 Questions Before Moving Forward With Your Invention Does your product or invention solve a problem for which people are willing to pay? Before you take any further steps to develop your product or invention, you need to …

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Legal Tools to Increase the Value of Your Business and Protect Your Competitive Edge

Trademarks will protect your brand, and thus your customer recognition and goodwill. If you are successful in business, it is inevitable that someone is going to copy you. In business, imitation is NOT the sincerest or highest form of flattery; …

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A Descriptive Mark? Cornering the Market or Just Bad Branding?

If you own a business, you probably understand how important branding is for the success of your company. Although branding was originally a way to tell one person’s cattle from another, nowadays, a “brand” refers to the identity, or the …

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Patent Protection and Trademark Registration Help Pittsburgh’s Food Startups Succeed

Kathleen Kuznicki will speak to business owners and entrepreneurs about the importance of developing a comprehensive strategy for patent protection and trademark registration, at a workshop for Pittsburgh’s food startups, on Saturday, May 21st, in Sharpsburg. The workshop, called Getting Your …

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IP Strategies Protect Your Assets And Minimize Your Risk

I work with businesses and individuals to maximize the protection of their own intellectual property, and to minimize risk with regards to others’ intellectual property. Intellectual Property refers to creations of the mind: inventions, literary and artistic works, and symbols, …

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Learn Strategies for Managing Your Business and Protecting Your Brand

The Lynch Law Group and the Pittsburgh chapter of the Women’s Interactive Network (WIN-Pittsburgh), are teaming up with the Highmark Caring Place to present the seminar, Building Your Business and Protecting Your Brand. Join us on Tuesday, June 9th from …

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The Basics of Trademarks

by:  Kathleen Kuznicki, Esq. What is a trademark? The legal definition of a trademark is a word, phrase, symbol, or design that identifies and distinguishes the source of goods and services. Most commonly we think of names and logos, but marks …

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